Visitor Target Market
Visitors to the show
You will meet qualified genuine consumers looking to improve their health, lifestyle and diet. In 2010, 16,583 visitors attended over the three days.
The primary market will be Victorians of all ages who are:
- Wanting to achieve a healthy weight.
- Have food allergies and are searching for suitable food options.
- Looking to reduce their risk of diet related diseases.
- Wanting to improve their diet.
- Aiming to improve their fitness and looking for exercise alternatives.
- Parents seeking healthy food options for their family.
- Fit and eager to maintain their good health.



